If you own a business in the East Bay Area, you know how maddeningly difficult it is to target your customers in the area, since — it’s a made-up region. 

It’s generally accepted that the Tri-Valley starts in Walnut Creek, cruises down the 680 freeway through Alamo, Danville, San Ramon, Dublin, Pleasanton, and then heads out on the 580 East to Livermore. 

But what is the rest of it called? The East Bay Area. This area also includes Pleasant Hill, Concord, Pacheco, Martinez (the county seat!), Pittsburg and Antioch to the east. The East Bay Area also includes Lafayette, Moraga and Orinda to the west.

As you make your way down the 680 freeway, we barely see the little enclave of Diablo California, as well as the pseudo-city known as Blackhawk California, which is actually a high-end suburban planned community.

Each town is approximately the same size as every other town, with Diablo being the smallest, and Livermore being the biggest city at a little over 90,000 people.

Here I attempt to break down exactly what the locations are that we serve with Boomcycle Digital Marketing. This may be the most definitive attempt to define the East Bay Area in living memory! Enjoy.