
What is “Brandjacking”?
Brand hijacking or “brandjacking” is using another business’s brand name for use in one’s own marketing. Is it legal? Is it underhanded? Read on for a deep dive as we dig up the latest info.
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Brand hijacking or “brandjacking” is using another business’s brand name for use in one’s own marketing. Is it legal? Is it underhanded? Read on for a deep dive as we dig up the latest info.
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