
What is “Brandjacking”?
Brand hijacking or “brandjacking” is using another business’s brand name for use in one’s own marketing. Is it legal? Is it underhanded? Read on for a deep dive as we dig up the latest info.

Brand hijacking or “brandjacking” is using another business’s brand name for use in one’s own marketing. Is it legal? Is it underhanded? Read on for a deep dive as we dig up the latest info.

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