About David Victor & Boomcycle Digital Marketing
I Love to Help Businesses Grow!
I founded Boomcycle way back in 2003, and my very first project was doing digital marketing for a local day spa. Ever since, I’ve been fascinated with the power of SEO and Google to bring buyers together with businesses.
Entrepreneur & Fan Of Search Engines
My name is David Victor, and I founded Boomcycle around the turn of the century (wow, that makes us sound positively vintage!)
Since then, my team and I have helped small and medium-sized companies throughout the United States increase the value of their business by increasing their online visibility to drive sales.
I hold a BSCS from California State University East Bay, about five miles from when I currently live and work, in San Ramon, California and in our shiny new offices in Pleasanton, California at Venture X.
I spent 14 years wearing all sorts of hats in the software development business: from front line tech support, release engineering (huh?), “full stack” web application development and project management.
It was nice, but like my self-made-man father, I’d always wanted to captain my own ship.
My goal was always to run my own successful business, and in 2003, I got my chance to use my experience to help my first business (a day spa in Saratoga, CA) with their digital marketing challenges. She remained at the #1 spot up through 2020, even after selling her business in 2014: a testimony to the staying power of great SEO.
Boomcycle Digital Marketing was born! I quickly tapped a few local tech friends for their unique skillsets, and we began helping businesses in the LA area, including a fruit flavorings company, an AirBnB for pets, a veterinarian, more day spas. I also built one of the first SaaS products, a gift certificate sales system.
At the time, I was also fulfilling my other dream, to play live music as often as possible. In 2011, I established David Victor Presents, my music production and booking agency. I performed with the multi-platinum band BOSTON on two North American tours, and got a chance to learn how the music business works from the inside.
While a member of BOSTON, I got the chance to do some work with a music-based charity, and fell in love with the idea of bringing live acoustic music to hospitals and healthcare facilities. In 2019, I founded my own hospital music charity 501(c)(3), Harmony & Healing.
I moved back to beautiful San Francisco Bay Area in 2014 to marry the most wonderful woman in the world, and never looked back.
I guess you could say that I like to stay busy.
Why I Love Digital Marketing & SEO
Whether in my capacity as CEO of Boomcycle or musical entrepreneur, I am fascinated by the power of search engines to connect people looking for solutions to the services and products that are available.
My “right brain” loves branding and clarifying messaging, while my “left brain” loves the subtle yet highly-effective art of Search Engine Optimization (SEO).
These are critical for all businesses, especially the “B2B” industries, like biotech, healthcare, Fintech, IT services and SaaS.
After all, how does the needle move if:
- You have the greatest client-centric messaging, but you can’t get visitors to your website?
- You lure a visitor to your website with clever SEO, only to lose them to obscure messaging and industry jargon?
I also see great value in jump-starting SEO with paid search marketing on Google.
My team also helps with complicated-sounding stuff like Conversion Rate Optimization (figuring out what drives your best prospects and giving it to them), Marketing Automation, and so much more.
Once a business gets their messaging right, the next thing is to build (or more often, redesign) a website! That’s why we also create beautiful and effective “intelligent” web designs.
After all, connecting with a great prospect via SEO can only be effective if they can understand the value you offer and can engage with you easily.
I would love to learn about your business and help you discover more effective ways to market online.
A Life Less Niche
- I am a musician and performer, and I toured and recorded with a multi-platinum classic rock band called BOSTON.
- I founded a music-based nonprofit, Harmony & Healing, to bring live music to patients and their families in hospitals and healthcare facilities.
- My wife and I love our dogs and walking with them, and we own a Havanese and a Golden Doodle, both rescues.