Estimates are that 25% of your local ranking is based on your Google Business Profile (formerly known as “Google My Business“) listing. We are GBP specialists, with a variety of strategies and tactics to help you take advantage of this critical online local business asset.
Google Maps Marketing service is the process of creating and optimizing your Google Business Profile listing and your authority in Maps such that your ideal prospects can find your business easily in Google.
In addition, building a fully-optimized profile on Google Business Profile is a ranking factor in the Google search results, as the “map pack” (the little map and 3-4 business listings that appear as pins on the map) is now shown above the organic search results.
A recent Moz study suggested that the Google Business Profile ranking factor (that is, how much GBP supports your position in the Map Pack results) to be as much as 25%, and over 8% in the organic results.
These are actual “heatmaps” for Boomcycle Digital Marketing (notoriously difficult to rank agency GBPs!) as well as client projects, showing the relative ranking in Google Maps for the given business and keyword.
Google Business Profile is an irresistible exposure opportunity, especially for local business.
Even nationally-focused businesses should pay attention to their Google My Business listing for several reasons:
Don’t leave your Google Business Profile or your Maps authority in the hands of fate.
Let our expert marketing team get your business ranking in the Map Pack and get those calls and inquiries from your best prospects, before your competition does.
Honestly, I have no idea how anyone thinks they can run their business and do a good job of digital marketing. There’s simply too much to learn, and it changes all the time.
What worked in 2016 probably no longer works.
In fact, as I write this, I’m listening to a podcast about what will replace content marketing in 2021!
In digital marketing, the only constant is change.
Ready to Rank? Schedule your free digital marketing and SEO consultation and get started on the road to visibility in Google, and business success.
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Pleasanton Office:
4125 Hopyard Rd
Suite 225-138
Pleasanton, CA 94588
Phone: 925-222-5221
As expert SEO consultants since 2003, Boomcycle Digital Marketing knows what you need to do to push your website to the top of the Google search results.
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